Authorized Reseller Policy

Purpose

To ensure that customers receive authentic Ernie Ball products with the quality, performance, and warranty they expect, Ernie Ball maintains a strict Authorized Reseller Policy. This policy is designed to protect our brand, our customers, and our trusted network of authorized partners.

Authorized Sellers

Ernie Ball products are intended to be sold only by Ernie Ball, official Ernie Ball distributors, and resellers who purchase directly from these sources.
Only authorized sellers are permitted to resell Ernie Ball products through approved channels. Authorized sellers must comply with Ernie Ball’s quality, display, and customer service standards.

Unauthorized Sellers

Products sold by unauthorized resellers — including those obtained through liquidation, clearance, third-party returns, or other unauthorized sources — may be damaged, defective, expired, or stolen, and Ernie Ball cannot guarantee their authenticity or condition.

Online Marketplaces

Only approved sellers may list Ernie Ball products on online marketplaces (e.g., Amazon, eBay, Reverb, Walmart.com). Unauthorized listings may be reported, removed, and subject to legal action.

Customer Assurance

To ensure you receive genuine Ernie Ball products backed by our support and our warranty, please purchase only from Ernie Ball directly or an Authorized Ernie Ball Reseller.